IEM GOH Organic vegetable farmer group in Tu Tra Commune, Don Duong District, Lam Dong Province has 11 members (households), all of whom are Churu ethnic women. Although producing organic vegetables and putting of their effort into growing great products at very good prices, the output is still very unstable.

• The project “Farm to Fork” has been implemented by Central Retail Vietnam since early 2023 to realize our vision of “ Contributing to the prosperity of Vietnam and improving the quality of life of Vietnamese people”. At the same time, bringing safe, fresh, and sustainable products to consumers through CRV
• Central Retail Vietnam’s purchasing team began to collaborate with IEM GOH Organic Vegetable Cooperative Farmer Group in early 2023 with the desire to contribute to creating stable output so that farmers can secure production, improve their livelihoods, and bring the best quality products at reasonable prices to our customers

The Tu Tra project was implemented to bring better quality products to our customers that comply with the following criteria: safety, quality, traceability, environmental protection, and sustainable production.
Based on the success of the Tu Tra project in Lam Dong province, CRV will be motivated to expand the Farm to Fork project to many other provinces across the country.